Cinesercla · Mobile App
Cinesercla · Mobile App
Cinesercla · Mobile App
Project Scope
Project Scope
App Design
App Design
Role
Role
Product Designer
Product Designer
Cinema app for ticket purchasing, concession ordering, and loyalty rewards, the brand's first native mobile product.
The Work
Discovery, Design, and Delivery. All-in-one.
Discovery, Design, and Delivery. All-in-one.
Discovery, Design, and Delivery. All-in-one.
Challenge
The brand had no native mobile presence. Users had no single place to buy tickets, order concessions, and access loyalty rewards, creating a fragmented experience across disconnected touchpoints.
Challenge
The brand had no native mobile presence. Users had no single place to buy tickets, order concessions, and access loyalty rewards, creating a fragmented experience across disconnected touchpoints.
Challenge
The brand had no native mobile presence. Users had no single place to buy tickets, order concessions, and access loyalty rewards, creating a fragmented experience across disconnected touchpoints.
Goal
Design the product's first native app from scratch, bringing ticketing, snack ordering, and a tier-based loyalty program into one cohesive, intuitive mobile experience.
Goal
Design the product's first native app from scratch, bringing ticketing, snack ordering, and a tier-based loyalty program into one cohesive, intuitive mobile experience.
Goal
Design the product's first native app from scratch, bringing ticketing, snack ordering, and a tier-based loyalty program into one cohesive, intuitive mobile experience.
Approach
Structured separate purchase journeys for tickets and concessions, embedded external payment gateways within bottom sheets to maintain flow continuity, and built a scalable token-based design system with Light/Dark modes.
Approach
Structured separate purchase journeys for tickets and concessions, embedded external payment gateways within bottom sheets to maintain flow continuity, and built a scalable token-based design system with Light/Dark modes.
Approach
Structured separate purchase journeys for tickets and concessions, embedded external payment gateways within bottom sheets to maintain flow continuity, and built a scalable token-based design system with Light/Dark modes.